MGT215 Customer Relationship Management
Customer service is an integral part of doing business today. Customer service providers must adequately prepare to interact effectively with customers. This preparation results from a commitment to increased understanding of the customer service industry, the knowledge of current trends, the ability to interpret those trends, and the development of the fundamental skills necessary to achieve excellence.
A new generation of customer service providers is emerging. This new generation is excited about what they can offer their customers and how they can help their organizations accomplish goals. They eagerly accept the challenge of expanding their understanding of the business world.
These customer service providers are well educated, open to new ideas, adaptable, and motivated, possess superior communication skills, and have an enlightened understanding of the multicultural marketplace in which business is conducted. Technology is an opportunity for greater efficiency and a tool to more effectively meet customers' ever-changing needs. The desire for additional knowledge reflects a commitment to personal and professional growth.
Customer service tackles the important issues facing customer service providers and customer service managers in the real world. Individual success depends on how effectively fundamental skills are mastered and carried out. Therefore, in addition to important content in this course, you will be challenged to take self-assessments to master new skills and abilities that are missing from the average employee’s resume. Today’s workforce must continue to improve upon the skills that provide tangible evidence of individual and corporate productivity.